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Hair Transplant Surgery
Step by Step - Consultation and Surgical Strategy

Educational Process

After arriving for a first consultation at the Ruston Clinic, patients are brought to the video media room where they are shown educational videos on a 100-inch screen and given a brief lesson about hair transplants and balding. This information will help patients to better understand the hair loss process and the alternatives for treatment. The more educated the patients are regarding hair loss treatments, the more realistic their expectations will be regarding the results.

After, a microscopic analysis of the scalp is done. Patients will have a photographic analysis of their individual case and microscopic mapping of their scalp (donor and recipient areas). It is also possible, via advanced software, to simulate the results and give patients an approximation to what their results will be.

The next step is to go to the consultation room where remaining doubts about surgery (pre-surgery, during the procedure, and post-surgery) and/or alternatives for treatment are discussed. Only at this moment in the consultation will the best strategy, surgery and/or treatment, for the patient’s specific case be discussed. Factors such as the type of hair loss, the stage of hair loss, the probable evolution of hair loss, the donor vs. recipient area balance, age, family history, shape of face, etc., are taken into consideration. Two monitors provide visual images to help the patient further comprehend the explanations.

The best surgical strategy for the patient’s case is presented: the areas to be treated, those that should be prioritized, and the best design of the frontline (the first line to receive the transplants). This design is very important, because it will shape the new hair contours. Each patient has a different face and different region of hair loss, therefore, the design of the front line should be unique to the individual. “We prioritize a design with more pronounced recession in the corners, which not only provides a more natural appearance, but also in reducing the recipient area provides more volume and thickness. It is much more aesthetic to have a smaller but denser area of transplanted hairs than a larger, but thinner, area.”

The purpose of the consultation is to educate the patient about the hair loss process and possible treatments, be they surgical or clinical. Every hair loss case is unique thus every patient is unique and the consultation should be personalized, taking into consideration: age, hair loss in family members, hair type, the quality and quantity of the donor area, design of the front hairline and shape of the face, the possible causes for the individual’s hair loss (more possibilities in the case of female patients), etc. Therefore, it is a slow process requiring time and attention, as treatment will unite technology with art.

Located in an truly unexpected oasis of peace and tranquility inside the city of São Paulo, Ruston Clinic is an international reference in the treatment of hair loss joining art with the latest technology. Visit our clinic and schedule your consultation to learn more about the hair loss process, all the clinical and surgical alternatives, and what can be done to treat your individual case.

Our team of highly skilled professionals awaits you, ready to provide personalized attention, answer your questions and offer solutions.

We look forward to your visit.


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Ruston Clinic
Rua Mato Grosso, 306 - Conjunto 1609 – Higienópolis– São Paulo- SP - Brazil
Phone/Fax: 55 (11) 2114-6666 / 2114-6667 / 2114-6668